These day, it is almost impossible to run a business without promoting it on some form of technology. With more than 80% of adults in the United States owning some kind of smartphone, individuals want to be able to access information quickly and conveniently.
Designing websites might seem like a difficult feat if you have never done it before, but there are a lot of resources out there that can help you if you’re stuck. If you’re serious about getting a professional website out there or even mobile app design, it may be a good idea to look into hiring a web design agency. With their help, you’ll be able to learn valuable information on the latest web development trends and learn how to really put your business to the forefront of the online world.
Read on for some tips about what to focus on when dealing with professional website design!
How to Make Your Website Stand Out:
- One of the biggest web development trends is the conversion of regular sites to mobile-friendly sites. Making sure that your webpage is clear and accessible on smart phones is a huge point in attracting and maintaining business. And if you have developed an app, you want to make sure it’s functional — research shows that approximately 20% of customers will stop using a certain brand for awhile after a bad app experience.
- Another component to emphasize in your professional web design is appearance. While it may seem that flashy graphics and bold colors will catch the eye of online users, it will most likely just turn them away. Simple, clean designs with easy to navigate features are what really sell a brand as professional and enticing.
- While having a strong website is a great asset to your business, web development trends these days extend far beyond just having one main site. Social media outlets such as Facebook, Twitter and Instagram are all relatively simple forms of technology that allow you to interact and engage with customers in more unique and convenient ways than you can on a regular website. In fact, research shows that an estimated 84% of B2B marketers all use a form of social media.
- If you have a certain humanitarian angle in your business, make sure that it is widely publicized in your brand’s website. Statistics indicate that approximately 42% of individuals living in North America would be willing to pay EXTRA for products and services from a company committed to making positive environmental or social changes. Helping the world be better will get you better business.
Do you have any of your own tips for successful web design? Tell us about them in the comments below!